“I’m not a huge fan of exercise, but what with carrying an extra Winter stone in weight, it was time to bite the bullet and be the cliché….. the person that joins the gym in January.   I’ve been to “Body Jam” twice so far – it’s an exercise class that is based on some […]

“YOU ARE THE AVERAGE OF THE 5 PEOPLE YOU SPEND THE MOST TIME WITH”. It’s the law of averages! It’s certainly worth considering this well know phrase when it comes to growing your business, because who we hang around with influences us; whether we like it or not. That influence will touch on: Our way [...

Ever think…. WHEN WILL MY MARKETING START TO GIVE ME A CONTINUAL FLOW OF CUSTOMERS?   The answer is…. When you get the strongest of FOUNDATIONS in place.   Many businesses invest heavily in Marketing that COSTS money; when there are other simple, highly important and utterly effective places to focus before A...

We all need to know where the true “VALUE” is in our business in the eyes of your customer (important distinction). If we cannot answer this for our business, then how is a customer supposed to know? Birch box is a great example… one of my absolute favourite purchases! It’s a beauty box that arrives every month [...

Have you ever played on those 2p slot machines? I have fond memories of being a child and playing on them. Ohhhh, the jeopardy and excitement… Making sure that you forcefully push that coin into the machine at the right time; so that it lands on the upper platform in isolation… to be able to […]

So you’re a business owner that doesn’t have much time on your hands for Marketing, right? Often, not only do you have to be the Business Owner, but also the Managing Director, Finance Director, Customer Service Director, Sales Director, HR Director… and the list goes on. So where do you fit in time to be […]