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How well are you performing in Social Media?

Posted 25 Apr, 2016 No comments
Marketing is often seen as a numbers game, so it figures that the more likes and followers you have on social media, the more likely you are to get them to buy from you, right? Unfortunately, whilst the ‘numbers game’ plays is part, there’s a lot more to think about that just that. Here’s 3 […]

The Kit Kat Philosophy – Marketing in Ten Minutes

Posted 17 Feb, 2016 No comments
Struggling for time to do Marketing? Follow the Kit Kat Philosophy and ‘take a break’ to do your Marketing. Lots of Small Business Owners and Entrepreneurs tell us that they just don’t have time for Marketing. Of course. We know it’s hard when you have ‘the day job’ to do. But simply put: failure to [...

In the HOT Seat: Your Questions Answered

Posted 02 Feb, 2016 No comments
So here’s a question we have received, that may well be pertinent to all Small Business Owners and Entrepreneurs: “I’ve paid a considerable annual fee for some online advertising. Whilst my website appears to be receiving ample traffic; it’s not converting. What could be the problem?” Here’s a few key check...

Doing the Business for Centre Occupiers

Posted 25 Jan, 2016 No comments
A thriving business centre in Hampshire is laying on special information events for a record 39 businesses on site. Ocean Village Innovation Centre (OVIC) in Southampton, run by innovation centres specialist Oxford Innovation, has kicked off the new year by teaming up with HR and marketing specialists to provide valuab...

Small Business Marketing Success for All Star Marketing Club?

Posted 25 Jan, 2016 No comments
The Venus Awards recognise local women in business, and the Southampton awards generated over 1,000 nominations this year! We are incredibly proud that our own Managing Director, Victoria Vickery, is a semi-finalist in TWO categories. Business Mother of the Year: someone who successfully juggles business and family lif...

5 Must-Have Marketing Tactics for B2B Selling.

Posted 07 Jan, 2016 No comments
In our recent survey, we asked 50 companies that sell to other businesses (B2B) to rank their most effective form of marketing for return on investment. The results closely match our experience (PHEW!). So here’s what they said; together with OUR stance on why it works. 1. They Said…. In Person Events We Say: This [...