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Small Business Social Media Tips

Social Media is a minefield, and that’s why this article brings you small business social media tips that are 100% PRACTICAL, to help you get straight to the important actions that matter, together with the actions that you need to take. A huge thanks to everyone who contributed to the content in our recent Clubhouse Room (follow All Star Biz Owners Lounge for future sessions). 10 PRACTICAL SOCIAL MEDIA TIPS FOR YOUR SMALL BUSINESS 1. BE CONSISTENT TO BE MEMORABLE.Amongst the very important algorithm factors (critical), another reason why consistency is so important is the very fact of how fast-paced the platforms are, and your posts/content gets lost in the ever-flowing content river. That’s why regular social media posting is critical. If your social media posts are few and far between, then you will not make a lasting impact and … Continue reading

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How to Grow Your Small Business Significantly.

What does it truly take to grow your small business significantly, and ensure you have an £8k a month income; which on an ongoing basis would be tracking a 6-figure business? Here are 9 ways ways to support your growth journey to £8k a month… 1. The Direction of Your Small BusinessKnow where you are heading and ensure you have a milestone plan in order to get there. Think short, medium and long term. You should also have sales goals mapped to that plan, so you can clearly see you path to £8k a month. 2. CollaborationCollaboration comes in many forms:a) Those that are on the same path as you that you can collaborate with to serve your customersb) Those that can help you with areas that you do not have expertise in, e.g. marketing, accounts, sales and so on.c) … Continue reading

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Your Official Clubhouse Invite from All Star.

This is your official Clubhouse invite! Here you’ll find details of our upcoming Clubhouse Events and info on how to attend them. Join our Marketing and Small Business Growth Experts, Victoria Vickery and Claire Payne, each week in Clubhouse, where they will be sharing valuable marketing tips and advice, to help you move forward with your small business growth. You can also join them on stage (if you want to) to ask specific questions, share your own small business owner experiences, and of course, successes! (Not had your official, official Clubhouse invite, needed to access the platform? Let us know as we’ll happily share one of our invites with you, if we have them to give). Here’s the list of our upcoming Clubhouse Events. If you see any topics of interest, feel free to join us anytime (and invite your … Continue reading

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Sizzling Social Media

In today’s Clubhouse room (Friday 5th March 2021), we discussed all things Sizzling Social Media. We answered a lot of questions from the audience and it seems as though Social Media is a hot topic for Small Business Owners, and one of the big things that causes the most frustration, confusion and overwhelm.  Thank you to all of you who came up on “stage” and asked questions or shared your own valuable knowledge and insights. As promised here are the notes from that session for you to reflect upon, I hope you find them useful. Our No.1 Top Tip for Social Media: Post ConsistentlyThis serves you in a number of ways: Algorithms (Social Media Robots)The social media algorithms are sifting through an ENORMOUS amount of content constantly. They decide using a variety of criteria, what content will be shown and … Continue reading

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An Introduction to Clubhouse.

“Clubhouse, a whole lotta fun, prizes to be won.” Anyone else always think of Fun House and Pat Sharp when they think about Clubhouse? Well, let’s talk about this crazy new platform that has taken the social media world by storm, shall we? Let me start by saying as I type, I’m a big fan. But it’s early days, so I can’t wait to continue the journey and see where it takes us. I will say this first, before you continue reading. As I write this, Clubhouse is only for those with iPhones right now, so if you are on android, then you can’t use it yet. Soz. In this article, I’d like to bring your attention to a few key points on Clubhouse, and I hope it helps you with getting to grips with it. Here goes: 1. Getting … Continue reading

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Small Business Marketing Tips: Creating Compelling Content

Content Marketing is the practice of creating and distributing content that is highly valuable to a specific customer type. From our recent Clubhouse room, our guest panel and us at All Star Marketing Club gave top tips and answered many questions from those individuals that required some help when it comes to their content marketing. A big shout out to everyone who contributed. Here’s those Top Tips for Creating Compelling Content 1. Remember it’s all about relationship building.Just like you wouldn’t meet someone and ask them to marry you, nor can you meet someone that is your ideal customer and start to sell to them. Your job is to build a relationship with them so that they get to know you, like you, trust you. 2. PlanningPlanning your content in advance not only helps you to save time, but also … Continue reading

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How to Achieve £8k Every month in your Small Business

In this article, I introduce you to 4 very powerful strategies to ensure that as a business owner, you can move past a 5-figure salary, into the realms of a 6-figure business.Ah well my business owning friends, where to start as I have many strategies to tell you about. But quite frankly, we can’t all do everything, so I’m going to share 4 with you right now. I’d invite you to have a think about each of them, and understand on a scale of 1 to 10, where 1 is terrible, and 10 is superb, how well do you think you are doing on each of them at the moment.Let’s go! (1) Your Business Goals and Plan to Achieve Them Imaging trying to drive up the country, from one end to another. Let’s say you are heading for Nottingham, from … Continue reading

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The Dream is Free. But the hustle takes investment.

And we are back to home schooling. As I write this, I have a little fella to my left, and a little fella to my right. Every 5 minutes, a maths sheet gets thrown across my laptop for me to mark. Of course, they want to know their results instantly! I’m not going to pretend this is easy though. In fact, the first challenge of the day is getting them to settle down at the table in the first place and accept that they MUST knuckle down and get on with it… even though working at the dining room table, away from their friends… without a proper teacher… without their normal structure… is different. Simply not the right environment. That got me thinking about us all, as business owners. Are you feeling a bit like my little guys, and many … Continue reading

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The Top 5 “Marketing Musts” for Small Businesses

In this article, I introduce you to 5 key marketing strategies and tactics that small business owners must take seriously if they are to thrive in 2021. First of all, we are in a very tough world, so if you are managing to keep your business going, look after your existing customers, deal with your children (if you have any) and still generally function every day, then hats off to you. When there is so much to do, it can be difficult to know where to turn when it comes to your Marketing, so for that reason, I want to make it really easy for you, and give you the “heads up” on what I know to be a smart move for any small business in marketing right now. Now, I’m not talking about niche customers, marketing messages, how you … Continue reading

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4 Reasons an Online Business is For You

How many MORE people can you help and support, if you could reach them online? In this article, we discuss the limitations of a business that is fuelled by expertise; when it is done on a one-to-one or face-to-face basis, and we’ll look at the possibility of shifting to an online offering for scalability and higher profits; in order that you can work out whether it’s the right move for you. With a year of real uncertainty, lessening demand, and higher competition, it’s been a rough time in business for experts; those that spend their time sharing or using their knowledge and expertise to bring revenue into the business. You see, when it comes to your service and expertise, whether you are a professional business (HR, Marketing, Accountancy, Law etc) a coaching business (Business, Mindset, etc) a training/teaching business (Business, … Continue reading

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