Monthly Archives: August 2025

If the leads are not coming through, there is a good chance the problem is one of three things: A) You are not out there enoughB) You are sharing the wrong things so your content is not resonatingC) You are fearful of putting yourself out there in the first place That last one is a big one. It is uncomfortable to share online. Visibility can make you feel vulnerable. People might judge you. They might not agree with you. They might even ignore you. But here is the question: Why are you not doing it? The truth is, leads come when you create trust online. And trust only comes when you take up space online. What Creates Trust in Digital Marketing? In a recent conversation with my coaching group, we explored this question: What makes you trust someone online enough to work with them, or …