Monthly Archives: March 2023

In this article, we explore Marketing Call to Actions – and the reasons you must tell your audience what to do!

With 17 examples to swipe and use!

In this article, we look at HubSpot versus Mailchimp and come to a conclusion as to what you should use within your Small Business marketing. Both HubSpot and Mailchimp are popular marketing automation tools for small businesses that offer a range of features to help you manage your marketing campaigns. HubSpot is a comprehensive marketing and sales software that offers a range of features such as email marketing, social media management, customer relationship management (CRM), landing pages, and marketing analytics. It is an all-in-one solution that can help businesses manage their entire sales and marketing process in one platform. However, it is a bit more complex to use (it has a heck of a lot of features) and can be expensive for small businesses. Mailchimp, on the other hand, is a popular email marketing tool that offers features such as …

Google Analytics – a fantastic free web analytics tool provided by Google that helps you track and analyse your website traffic. In this article, we talk about Google Analytics for small businesses, including setting it up, what it can track for you, and importantly, why you need to get switched over to GA4 – the sooner the better! Google Analytics:Are you using it yet? On a regular basis? If the answer is no, then here’s everything you need to know about this little beauty. First off, you need to sign up for Google Analytics and ensure it’s linked to your website: So in summary, Google Analytics is a powerful tool for small businesses that want to better understand their website traffic and make data-driven decisions to improve their online presence. LET’S GET INTO THE MEATY STUFF – WHAT CAN GOOGLE …